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HJC HELMETS – RPHA 90 SMART HJC Ad. CAMPAIGN

 

HJC has spent the past 47 years working towards perfection of motorcycle helmets. While total perfection will never happen as technology and knowledge improves, HJC’s newest line is the closest yet. 24 models : The widest range in the market.

 

The SMART HJC 20B is a Bluetooth communication system developed jointly with SENA, specifically designed for HJC helmets.

 

 

Client: HJC Helmets

Agency: Lleides Media

Art Direction: Oriol Castelló

Photography: Oriol Castelló

Retouch: Oriol Castelló